Podcast consulting
Take control of your brand narrative with a podcast
Many marketers are afraid of starting a podcast because it will be hard to promote.
It's backwards thinking.
Successful brand podcasters realize 2 things:
1) Podcasts can become the central source of content for your brand, propelling your video strategy and your story.
2) You don't need to scale a show to acquire thousands of listeners. For your brand, you might just need the right 10 listeners, and that's more than OK.
We know the script well
Our team has an expansive background in podcasts. A few of our accolades:
- Built two overall No. 1 podcasts
- Founded, grown and sold podcast companies
- Founded, scaled and sold shows
- Grossed millions in podcast revenue
- Negotiated high six figure podcast deals
The tactics are replicable—and we're ready to help you and/or your brand.
Podcasting is peak storytelling
Only 10% of podcasters will make it past year one. They fail to setup the right systems, strategy and tactics to take their podcast from a chore to something they enjoy. As a result, they give up one of the most powerful tools in the storyteller's toolkit.
There are three main ways Prologue can help your podcast strategy:
Podcast audit
Prologue's podcast strategist will analyze and optimize your show, providing you with a clear path to long-term success. Get a 3-Step Plan complete with tailored recommendations.
Create a show
Our team works with you through the entire process of creating a podcast, from concept to branding to promotion and more. We can manage your show ongoing, or teach your team to run it.
Strategic engagement
Sometimes you need more nuanced help. An ongoing strategic engagement puts Prologue's podcast strategist on your team, helping you optimize and grow your podcast.
Our podcast strategists
Brad Luttrell
Founder, CEO
Podcasts were a core part of Brad's strategy as he built a cult following with his last company. He's launched four shows, bought and sold large podcast sponsorships, and his last podcast hit 1M streams in the first 30 episodes and was sold to a publicly traded company.
Jacob Bozarth
Podcast Strategist
Jacob has more than a decade of experience as a full-time podcast professional. He was the executive producer of two No. 1 podcasts, founded 3 podcast businesses, and has been recording and editing since 2005. He specializes in getting podcasts from zero to one.
Jacob gave us the tools to produce a quality podcast. He is highly skilled, encouraging, and organized, giving you the support needed no matter where you are in your podcasting journey."
___Meghan Baylor, Project Manager and Producer at Render
Chat with a podcast strategist
Every month that goes by without a podcast strategy is another month where your brand didn't tell your story and didn't build a connection with your audience.
Our team has helped startups and multi-billion dollar companies alike with shows. We're excited to do the same for you.
But the first move is on you. Reach out.
Let us know what you're thinking.